About The Company
Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognized brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.
Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programs that enrich communities around the world.
Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.
A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.
Job Title: Content Lead
Travel Required?: Travel - 25% of time
Date: Jan 25, 2022
Remote working option during the current situation
No Relocation Assistance Offered
# 123120 - Mumbai, Maharashtra, India
Would you like to be part of a team that is building a future to smile about? What about having the opportunity to collaborate with teams across the world, full of stimulating discussions, and making impactful contributions?
If this is how you see your career, Colgate is the place to be!
Our dependable household brands, dedicated employees, and sustainability commitments make us passionate about building a future to smile about for our employees, consumers, and surrounding communities. We, at Colgate, take immense pride in our brand which fuels our workplace to encourage innovative thinking, champion experimentation, promote authenticity and thus contribute to our enduring success.
If you want to work for a company that lives by their values, then give your career a reason to smile...every single day !
About the role:
A critical leadership role within the creative team, the Content Lead is responsible for the overall digital brand identity of Colgate-Palmolive brands in India. With a deep and broad understanding of impactful digital branded content, this role will develop, implement and manage brand and marketing campaigns that promote our range of best-in-class personal and oral care brands on digital.
Conceptualizing and executing content and overall design strategy for our digital commerce and brand websites
Maintaining and enhancing our social media creative and content presence across all channels
Collaborating across functions and silos to deliver an effective digital content marketing strategy and plan to met the business objectives at the lowest possible cost
Building strong and positive relationships with key creative partners externally to ensure we consistently apply best practices and leverage top talent for support.
Establish content management process and periodically analyse content metrics to win in SEO- basic SEO understanding to provide oversight on content categorization and structure, content development, distribution and measurement.
Editorial requirements include Develop and ensure execution of the Digital content calendar.